School of Business Administration
Course Descriptions Page

 
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Accounting

Acct 201 (F, S) 3 hrs. cr.
Principles of Accounting I

An introduction to accounting as an information communication function that supports economic decision-making. The topics covered should help students to understand financial statements and their preparation, the accounting cycle, and basic accounting for current assets. Prerequisites or corequisites: Math 130 or 131, MM 237 or basic spreadsheet familiarity.


Acct 202 (F, S) 3 hrs. cr.
Principles of Accounting II

Continued development of the understanding of accounting as a critical tool of business communication. Emphasis is on non-current assets, present value concepts, investments, stockholders  equity, and the statement of cash flows. Prerequisite: Acct 201.


Acct 312 (F, S) 3 hrs. cr.
Intermediate Accounting I

First of three courses that comprehensively cover financial accounting for business enterprises (with emphasis on the corporation). The course is organized in these areas: (1) environment of financial accounting and basic theory underlying financial accounting; (2) accounting process from transaction analysis to financial statements; (3) statement analysis and revenue recognition, and (4) accounting for certain assets. Prerequisite: Acct 202.


Acct 322 (F, S) 3 hrs. cr.
Intermediate Accounting II

Second of three courses that comprehensively cover financial accounting for business enterprises (with emphasis on the corporation). Emphasizes topics in areas of: (1) accounting for assets and liabilities and (2) shareholders  equity. Prerequisite: Acct 312.


Acct 325 (F, S) 3 hrs. cr.
Managerial Accounting

Use of accounting as a tool for the process of planning, controlling and decision-making. Emphasis on where accounting data is obtained, what kind of information is needed and how it is used in the management process. This course may not be taken by the accounting major to satisfy accounting core requirements. Prerequisite: Acct 202.


Acct 332 (F, S) 3 hrs. cr.
Intermediate Accounting III

Third of three courses that comprehensively cover financial accounting concepts and standards for business enterprises (with emphasis on the corporation). Coverage includes (1) earnings per share, (2) investments, (3) income taxes, (4) post-retirement benefits, (5) leases, (6) cash flows, and (7) accounting changes and errors. Prerequisite: Acct 322.


Acct 375 (F, S) 3 hrs. cr.
Tax Accounting I

Procedures for reporting federal income taxes with emphasis on income and deductions for individuals. Practice in preparing federal income tax returns. Prerequisite: Acct 202 or permission.


Acct 380 (F,S) 3 hrs. cr
Accounting Information Systems

A comprehensive study of the objectives, uses, evaluation, and design of accounting information systems. The course is for students who will soon be assuming the responsibilities of professional accountants and need to know how accounting information systems function. Prerequisite: Acct 312.


Acct 385 (S) 3 hrs. cr.
Cost Accounting

Study of accounting cost systems providing information generation for managerial planning and control. Special emphasis is placed on Quality Management as applied to industrial and service enterprises. Prerequisites: Acct 202, GB 321, Acct 380.


Acct 402 (F, S) 3 hrs. cr.

Advanced Accounting

Application of accounting principles of business combinations, consolidated financial statements, foreign currency transactions, international accounting and the work of the International Accounting Standards Committee. Prerequisite: Acct 322.


Acct 408 (S) 3 hrs. cr.
Tax Accounting II

Procedures for reporting federal income taxes with emphasis on corporations, partnerships, estates and trusts. Practice in preparing federal income tax returns of these business entities. Prerequisite: Acct 375 or permission.


Acct 411 (F, S) 3 hrs. cr.
Auditing

Overview of the certified public accounting profession with special attention to auditing standards, professional ethics, the legal liability inherent in the attest function, the study and evaluation of internal control, the nature of evidence, the growing use of statistical sampling, and performing an audit. Prerequisites: Acct 322, Acct 380.


Acct 421 (F, S) 3 hrs. cr.
Governmental and Nonprofit Accounting

Study of accounting principles, standards and procedures that apply to governmental entities. Primary emphasis is accounting for municipalities. Provides background for studying accounting systems of colleges and universities, hospitals, and other nonprofit entities. Prerequisite: Acct 322.


Acct 422 (Demand) 3 hrs. cr.
Advanced Cost Accounting

Advanced study in decision models and cost information, system choice, strategy, and management control. Special emphasis on Quality Management and time related management control initiatives. Prerequisite: Acct 385.


Acct 431 (S) 3 hrs. cr.                                                                                                         Forensic and Investigative Accounting                                                                                     An integration of concepts from auditing, emphasizing forensic and investigative accounting, as well as fraud examination. In addition, examination of internal, operational, and compliance audits, as well as specialized reports. Prerequisite: Acct 411.


Acct 491 (Demand) 1-6 hrs. cr.
Internship in Public Accounting

An internship for senior accounting students with an opportunity to observe and participate in actual business operations within the community. All internships must conform to institutional policy regarding the number of hours of work, the number of credit hours and written agreements with the cooperating business or agency. Prerequisites: 65 hours, 3.00 GPA and department approval.


Acct 498 (Demand) 1-3 hrs. cr.
Advanced Topics in Accounting                                                                                                    For upper division accounting or related majors with topics to be announced each time the course is offered. Prerequisite: Senior standing or permission.


Acct 499 (Demand) 1-3 hrs. cr.
Independent Study in Accounting

Individually directed readings, research and discussion in selected areas of accounting for advanced majors. Scope, depth, area of concentration and credit to be arranged upon entry into course. Offered by arrangement. Prerequisite: Permission and a minimum 3.0 GPA.

   
     
     

Economics/Finance

Econ 180 (F, S) 3 hrs. cr.
The American Economic System

A core course on the goals, organization, and operation of the U.S. economy. Topics include: scarcity and choice; the role of profits, saving, investment, and competition as a pricing mechanism in the allocation of resources; the economic functions of government including fiscal and monetary policy tools used for macroeconomic stabilization; limitations of the market system; other types of economic systems; and the rationale for international trade and the effects of trade barriers. Not for business majors or for those who have taken Econ 201.


Econ 201 (F, S) 3 hrs. cr.
Principles of Economics (Macro)

A basic course that explains the organization, operation, and goals of the U.S. economic system with emphasis on basic principles and concepts; measurement, determination, and stabilization of national income; unemployment and inflation; the role of money and monetary policy; and current economic problems. Prerequisite: Math 130 or above.


Econ 202 (F, S) 3 hrs. cr.
Principles of Economics (Micro)

A continuation of economic principles with emphasis on the theory of price determination and income distribution, with particular attention to the nature and application of those bearing on decision-making within a household, firm, or industry; cost and revenue implications of various product and factor market structures; and international trade and finance. Prerequisites: Math 130 or above and Econ 201.


Econ 300 (F, S) 3 hrs. cr.
Money and Banking

The nature, need, functions, role, creation, and destruction of money and credit; financial institutions and their functions with special emphasis on the commercial banking system and the Federal Reserve system; introduction to monetary theory and policy; and international aspects of money and monetary policy. Prerequisite: Econ 201.


Econ 320 (F) 3 hrs. cr.
Pension Planning
                                                                                                                    Pension Planning is the establishment, implementation, and management of private retirement plans. Topics include: the history of private pension plans in the United States, the debate over defined benefit versus defined contribution plans, tax considerations in pension planning, important aspects of various types of pension plans, funding of pension plans, terminating pension plans, and investment issues for pension plans. Prerequisites: Econ 202, Acct 201, and Acct 202.


Econ 330 (F) 3 hrs. cr.
Principles of Insurance

Survey of the fundamentals of insurance including risk management, interpretation of policies, property insurance, liability insurance, health insurance and life insurance. Prerequisite: Econ 201 and 202.


Econ 350 (F, S) 3 hrs. cr.
Financial Management

Study of the financial operating environment and financial analyses; risk and valuation, time value of money, capital budgeting, cost of capital and leverage, working capital management and dividend policy. Prerequisites: Econ 201 and 202, Acct 202, GB 321.


Econ 370 (S) 3 hrs. cr.
Estate Planning
                                                                                                                              The study of the efficient conservation and transfer of wealth, consistent with the client s goals. The course will consider the legal, tax, financial, and non-financial aspects of this process. Topics covered will include trusts, wills, probate, advanced directives, charitable giving, wealth transfers, and related taxes. Prerequisites: Econ 350, Acct 375, and GB 301.


Econ 401 (F) 3 hrs. cr.
Microeconomic Analysis

The price system and resource allocation through a system of markets and prices; price and output determination in perfect and imperfect markets; resource markets; and income determination. Prerequisites: Econ 201 and 202.


Econ 402 (S) 3 hrs. cr.
Macroeconomic Analysis

National income determination with various macroeconomic models; fiscal and monetary policy; international linkages; consumption and investment; trade-offs between inflation; and unemployment. Prerequisite: Econ 300.


Econ 411 (F) 3 hrs. cr.
Investments                                                                                                                             
Principles underlying investment analysis and policy; salient characteristics of governmental and corporate securities; policies of companies and investing institutions; relations of investment policy to money markets and business fluctuations; and security price-making forces. Prerequisite: Econ 350.


Econ 420 (S) 3 hrs. cr.
Security Analysis

A broad introduction to basic stock selection using "fundamental" analysis whereby "over" and "under" valued stocks are to be identified. The class will construct a common stock portfolio of 10 to 25 stocks. Other topics covered will include: basic schools of investment thought, diversification, quality of earnings, and factors affecting equity ownership. Prerequisite: Econ 350 or permission.


Econ 440 (S) 3 hrs. cr.
Advanced Financial Planning: Cases and Applications
                                                     This course will integrate material presented in the financial planning track coursework. Students will be engaged in critical thinking and decision making regarding personal financial management topics in the context of the financial planning process. Prerequisites: Acct 375, Econ 320, Econ 330, Econ 370, and Econ 411.


Econ 450 (S) 3 hrs. cr.
Financial Strategy

Corporate financial planning, asset valuation, cost of capital, capital budgeting under capital constraints and risk, cash flow analysis, capital structure policy, dividend policy, leasing, mergers and acquisitions, LBOs, and international finance using a case study approach. Prerequisite: Econ 350.


Econ 491 (F, S) 1-8 hrs. cr.
Internship in Economics and Finance

An internship for senior Economics/Finance students with an opportunity to observe and participate in actual business operations within the community. All internships must conform to institutional policy regarding the number of hours of work, the number of credit hours and written agreements with the cooperating business or agency. Prerequisites: 65 hours, 3.0 GPA and department approval.


Econ 498 (Demand) 1-3 hrs.
Advanced Topics in Economics

For upper-division students. Topics to be announced each time the course is offered. Examples of seminars offered in the past are: 498-Seminar in International Economics, 498-Seminar in Business Cycles, and 498-Seminar in Public Finance.


Econ 499 (Demand) 1-3 hrs. cr.
Independent Study in Economics-Finance

Individually directed readings, research and discussion in selected areas of Economics/Finance for advanced majors. Scope, depth, area of concentration and credit to be arranged upon entry into course. Offered by arrangement. Prerequisites: Permission and a minimum 3.0 GPA.

   
     
     

Entrepreneurship

ENT 201 (F)
Developing a Business Plan

This course focuses on the proper techniques to use in preparing and presenting a business plan, which will provide the necessary goals and directions for creating, managing, and gaining profit from a business.


ENT 202 (F)
Business Opportunities

A course concentrating on analyzing the feasibility of starting or expanding a business venture. Topics include developing strategies for various types of existing business ventures and new startups, product positioning, the purchase of existing businesses, franchising, and determining and creating a competitive advantage for products and services.


ENT 203 (F)
Legal Aspects for Entrepreneurs

This course will cover the formation, advantages and disadvantages of corporations, partnerships, LLCs, and sole proprietorships as different forms of legal ownership for new businesses. Topics include business licenses, business insurance, government regulations, government support systems, liability, and ethical issues.


ENT 204 (S)
Initial Capitalization

A course to help prepare the entrepreneur for presenting their "initial capital" needs to the appropriate audience in obtaining financing for their new business.


ENT 205 (S)
Cash Flow Analysis

A course for preparing analysis on a new or existing business in the areas of business operating cycle, quality indicators, financial ratios, permanent working capital, and cash flow analysis.


ENT 206 (S)
Microcomputer Applications

A course to prepare the entrepreneur for applying computerized accounting technology to a small business situation. QuickBooks for Windows will be used for the course.


ENT 207 (F)
Accounting Procedures

A course to teach entrepreneurs accounting concepts so they will have background knowledge of the how and why of financial statement preparation as related to managing small businesses.


ENT 208 (F)
Accounting Records

A course to acquaint entrepreneurs with the various accounting and financial records needed to successfully operate a small business.


ENT 209 (F)
Accounting Taxation

A course to acquaint entrepreneurs with the tax consequences of the different forms of business organization and the documents necessary to get a business "legal" with authorities for "tax" purposes.


ENT 210 (S)
The Management Process

A course to acquaint the entrepreneur with basic theories and principles
of management as they relate to an entrepreneurial and newly formed business. Using E-commerce in traditional companies will be evaluated. Small business survival by gaining the competitive edge will be stressed.


ENT 211 (S)
Strategic Planning & Organizing

A course to help small business people develop and implement management strategies for efficiency and to learn and practice the important functions of planning and organizing a small business. Topics include the balanced scorecard concept, analytical tools, methods of managing entrepreneurial firms, and the formation of strategy for Ecommerce trends and the application of this strategy.


ENT 212 (S)
Human Relations

This course is designed to help the students and owners of small businesses improve their human relations skills needed in running a business. The discovering of one s management style and the development of new management skills will be covered.


ENT 213 (S)
Promotion

This course will introduce the entrepreneur to the complexities of advertising for smaller businesses. The entrepreneur will learn to develop the marketing goals of a business and select a marketing mix to communicate those ideas to the marketplace. Utilizing the Internet in promotional strategies will be covered.


ENT 214 (S)
Pricing

This course will concentrate on the pricing of products for a small business for profit, and the development of pricing strategies and sales promotion techniques, that will allow businesses to attract customers for the buying process. The emphasis will be on pricing strategies for goods and/or services.


ENT 215 (S)
Merchandise/Inventory Planning

This course will acquaint the entrepreneur with various techniques of inventory/merchandise planning and controls. It also will also focus on merchandising strategies, salesmanship, location analysis, and the purchasing function.

   
     
     

General Business

GB 101 (F, S) 3 hrs. cr.
Introduction to Personal Financial Planning

Introduction to the concepts and tools necessary for effective management of personal financial health. Includes goal-setting, investment decisions, obtaining and using credit, insurance, and retirement planning. Also provides exposure to various business careers and to comparable decisions that business owners and managers make.


GB 105 (F) 3 hrs. cr.
Computer Keyboarding

Learn or review the proper techniques for alphabet and number keys. Letter styles, proper report formats, simple tabulations, and employment communications are taught using basic Microsoft Word commands. Speed and accuracy in editing are stressed so the student will acquire a personally useful skill.


GB 110 (F, S) 3 hrs. cr.
Computer Formatting

Covers all styles of business letters, reports, memos, and tables. Some of the advanced Microsoft Word commands used are: headers and footers, find and replace, report styles, advanced table features, templates, labels, mail merge, and sort. Prerequisite: GB 105 or a good knowledge of the keyboard and familiarity with word processing.


GB 112 (F, S) 3 hrs. cr.
Computer Document Production

Production of all types of letters, reports, business forms, legal forms, tables, and desktop publishing using Microsoft Word. Realistic, integrated office projects are used. Prerequisite: GB 110 or equivalent.


GB 301 (F, S) 3 hrs. cr.
Legal Environment of Business I

Common law principles and statutes, particularly the Uniform Commercial Code, as they relate to American business. Includes the court systems and procedures, contracts, personal property and bailments, sales and commercial paper. Special emphasis on Missouri case-law and statutes. Lectures supported by actual case decisions and case digests.


GB 302 (F, S) 3 hrs. cr.
Legal Environment of Business II

Common law principles and statutes, particularly the Uniform Commercial Code, as they relate to American business. Brief overview of criminal law and tort law, government control and regulation, secured transactions, insurance, bankruptcy, agency and employment, partnerships, corporations, real property, and estates. Prerequisite: Junior standing.


GB 312 (F) 3 hrs. cr.
Principles of Business Education

Fundamentals of business education including curriculum, trends, equipment, materials, professional organizations, and vocational programs. For business education majors only. (To be taken in fall prior to student teaching.)


GB 320 (F, S) 3 hrs. cr.
Business Communication (Writing Intensive)

Principles of writing effective letters, memos, and reports to solve real-world situations. Emphasis on contemporary issues and the employment process. Prerequisites: 6 hours English Composition or permission of instructor.


GB 321 (F, S) 3 hrs. cr.
Business Statistics I

Methods of collection, analysis, interpretation, and presentation of data related to business. Topics include frequency distribution, measures of central tendency and dispersion, regression and correlation analysis, probability concepts, sampling distributions, estimation procedures, and hypothesis testing. Computer statistical packages will be utilized in analysis and application of problems. Prerequisites: Math 130, 131, or higher and MM 237.


GB 322 (S) 3 hrs. cr.
Business Statistics II

Methods of statistical analysis relating to business decision-making and research in business and economics. Emphasizes sampling theory, parametric tests of hypotheses, analysis of variance, multiple regression, non-parametric tests of hypotheses, and other selected statistical techniques. Computer statistical packages (and spreadsheet packages) will be utilized in analysis of problems. Prerequisite: GB 321.


GB 361 (F,S) 1 hrs. cr.
Personal Development

Identifying interests and abilities in relation to prospective jobs and establishing short-term and long-term career goals. Developing job search skills. Demonstrating dining etiquette and increasing time management and assertiveness skills. Prerequisite: 6 hours English Composition or permission of instructor.


GB 362 (F,S) 1 hrs. cr.
Career Development
                                                                                                                                               Increasing verbal and nonverbal job related communication and presentation skills. Exploring business etiquette and dress in order to adjust to the corporate environment and the professional image. Discussing career related ethics. Prerequisite: 6 hours English Composition or permission of instructor.


GB 363 (F,S) 1 hrs. cr.
Interpersonal Development
                                                                                                      Learning to work with others; exploring techniques of negotiation; determining how to resolve conflict. Developing teaching/training and leadership skills. Learning to conduct and participate in meetings. Understanding how to serve customers/clients and developing sensitivity to other cultures. Prerequisite: 6 hours English Composition or permission of instructor.


GB 405 (Demand) 3 hrs. cr.
Statistical Quality Control

Theory and methods used in statistical quality control. Emphasizes basic statistical analysis, variables control charts, attributes control charts, interpretation of control charts, estimation of process parameters, gage capability, acceptance sampling, and service quality. Students will be encouraged to use spreadsheets to solve SPC problems. Prerequisite: GB 321 or consent of instructor.


GB 491 (F, S) 1-12 hrs. cr.
Internship in General Business

An internship for senior General Business students with an opportunity to observe and participate in actual business operations within the community. All internships must conform to institutional policy regarding the number of hours of work, the number of credit hours and written agreements with the cooperating business or agency. Prerequisites: 65 hours, 3.00 GPA and department approval.


GB 498 (Demand) 1-3 hrs. cr.
Advanced Topics in General Business

Special topics in General Business. For upper-division students. Topics to be announced each time the course is offered. Prerequisite: Senior standing or permission. Seminar topics offered in the past include office machines, career orientation, and human relations.


GB 499 (Demand) 1-3 hrs. cr.
Independent Study in General Business

Individually directed readings, research and discussions in selected areas of general business for advanced majors. Scope, depth, area of concentration and credit to be arranged upon entry into course. Offered by arrangement. Prerequisites: Permission and 3.0 GPA.

   
     
     

International Business

IB 310 (F, S) 3 hrs. cr.
International Business
Introduction to the intricacies and complexities of international trade and business. The course provides an overview of the international organizations and the effects of the foreign environment on international business. The course will focus on cultural differences; theories of international trade and economic development; international finance; marketing internationally; and practical applications of starting and maintaining international business relationships. Prerequisite: Econ 180 or Econ 201.


IB 400 (S) 3 hrs. cr
International Marketing

This course provides students with an understanding of the principles and practices of international marketing by studies of the international marketing environment, international marketing strategies, international marketing management, and international marketing organization for international companies. Prerequisites: IB 310 and MM 300.


IB 410 (S) 3 hrs. cr.
International Management
This course will focus on the development of management skills related to international business. The students will study the international business environment, international business strategy, international organizational structure, and international management. Management issues for small and large international companies will be examined in the areas of management of activities, building of capabilities, management across boundaries, coordination and control, and human resource management. Prerequisites: IB 310 and MM 350.


IB 420 (Summer) 3 hrs. cr.
International Accounting
This course examines aspects of accounting operations within a multinational corporate environment. Key topics include:                                                                                                                                          1. International financial reporting and standard setting with regard to different needs in different countries, with harmonization efforts within IASC and the EU.                                                                                                2. International financial statement analysis and accounting for foreign operations.                                          3. Accounting standards and practices in selected countries.                                                               Prerequisites: Acct 201 and 202.


IB 430 (F) 3 hrs. cr.
International Corporate Finance
This course focuses on the environment in which the international financial manager operates. Students study the risks of doing business overseas and the tools available to minimize those risks. Foreign exchange risk, political risk, foreign investments and international financing, working capital management, accounting, and control are examined within this context. Prerequisites: IB 310 and Econ 350. 


IB 491 (F,S) 3 hrs. cr.
Internship In International Business
An internship for senior International Business students with an opportunity to observe and participate in actual business operations within the community. All internships must conform to institutional policy regarding the number of hours of work, the number of credit hours, and written agreements with the cooperating business or agency. Prerequisites: 65 hours, 3.0 GPA, and department head approval.


IB 498 (Demand)
Special Topics in International Business (Demand)
Special topics in international business.  For upper-division students. Topics to be announced each time the course is offered.


IB 499 (Demand)
Independent Study in International Business
Individually directed readings, research, and discussion in selected areas of International Business for advanced majors. Scope, depth, area of concentration, and credit to be arranged upon entry into course. Offered by arrangement. Prerequisites: 65 hours, 3.0 GPA, and department head approval.

   
     
  International Studies

IntS 101 (F) 3 hrs. cr.
"International Semester" Perspectives                                                                              Designed as a requirement for the International Studies major, an elective for the International Studies minor, and open to all interested students. Focuses on the particular country or global region selected for the University s annual "International Semester." Provides a multi-disciplinary introduction to the major social institutions and key cultural components of the theme country or region. Prerequisites: none.


IntS 201 (F) 3 hrs. cr.
Introduction to International Studies                                                                                          An introduction to the interdisciplinary study of global issues. The student will receive a variety of ideas, insights, and images of the world, and will discuss a number of topics including methodologies of global studies and career options. Required of International Studies majors and minors; open to all others.


IntS 298 (Demand) 3 hrs. cr.
Topics in International Studies                                                                                               Topics not normally included in another course. Prerequisites are determined by the Institute of International Studies and stipulated in the course syllabus.


IntS 301 (F) 3 hrs. cr.
World Humanities                                                                                                              Transcultural study of the manifestations of the major art forms of the humanities: literature, theatre and film, painting and sculpture, music and dance. The course will stress critical exploration of the relation of the art forms to the cultures from which they emerge and comparative study of the nature and function of the art forms in traditions temporally or spatially distinct from each other, including western and eastern traditions. Required of International Studies majors; open to all others. Prerequisite: three hours from among Core Curriculum humanities courses.


IntS 302 (S) 3 hrs. cr.
World Environmental Issues                                                                                                          A global survey of the environmental disasters, both natural and manmade, that plague the world community, including earthquakes, volcanoes, floods, avalanches, atmospheric phenomena, climate modification, radiation, destruction of tropical rainforests, declining biodiversity, resource depletion, stratospheric ozone depletion, urbanization and overpopulation; discussion of global carrying capacity and limits to growth; analysis of "sustainable" global communities; an overview of global responses to environmental issues through economic policies, the United Nations, international treaties, and the "Green" political movement; and critical review of the various philosophies which underpin contemporary evaluations of the condition of the environment. Required of International Studies majors; open to all others. Prerequisite: Physics 100 and Biology 101.


IntS 303 (S) 3 hrs. cr.
Contemporary World Civilizations                                                                                                A systematic and comparative introduction to the contemporary history of major world civilizations, with a special emphasis on historical developments that have influenced more than one civilization or cultural region. Required of International Studies majors; open to all others. Prerequisite: three hours of history.


IntS 304 (S) 3 hrs. cr.
Comparative Political Economy                                                                                        Comparative study of alternative methods of solving the political and economic problems of production, distribution, and allocation. Required of International Studies majors; open to all others. Prerequisite: three hours of economics.


IntS 305 (F) 3 hrs. cr.
International Techno-Trends                                                                                                          A systematic and comparative view of the historical, cultural, environmental, ethical, economic, legal, and political factors that have influenced issues and trends in technology. Issues related to international communications, criminal justice, health, and manufacturing will be explored. Required of International Studies majors; open to all others.


IntS 400 (F, S) 3 hrs. cr.
Senior Thesis in International Studies (Writing Intensive)
                                                 With a faculty supervisor, the student will explore and challenge a topic of global concern and produce a senior thesis and make an oral presentation. Required of all International Studies majors. Prerequisite: Senior standing, permission of the director of the Institute of International Studies, and an appropriate course in research techniques chosen in consultation with the student s adviser.


IntS 498 (Demand) 3 hrs. cr.
Advanced Topics in International Studies                                                                                                           For upper-division students. Topic to be announced each time the course is offered. Prerequisites are determined by the Institute of International Studies and stipulated in the course syllabus.


IntS 499 1-3 hrs. cr.
Independent Study in International Studies                                                                              An independent course structured by the adviser with approval of the Director of the Institute of International Studies. Prerequisite: Must have completed 90 hours with a cumulative grade point average of 3.0 and have completed a minimum of 15 hours of International Studies courses. Project must be approved by adviser, by the course director, and by the Director of the Institute of International Studies prior to enrollment.
 

 
     
 

Marketing & Management

MM 237 (F, S) 3 hrs. cr.
Using Information Systems
Principles of information systems in the business environment. Covers components of personal and business information systems, file management, and industry standard application software packages (i.e., word processing, spreadsheet, database, presentation, and Internet browser). Includes hands-on use of microcomputers. Prerequisite: Basic knowledge of windows operating system, word processing, and spreadsheet software required or CIS 105 Microcomputer Use.


MM 300 (F) 3 hrs. cr.
Principles of Marketing
Survey of major marketing methods, institutions, and practices. Retailing, wholesaling, distribution channels, marketing legislation, advertising, marketing research, and marketing cost are treated from the standpoint of consumers, middlemen, and manufacturers. Prerequisite: Econ 202.


MM 312 (F) 3 hrs. cr.
Retailing
Principles of successful retail management, including managing retail operations, administration and control, location analysis, merchandising, promotion, and review of the retail environment with analytic and research methods applicable to retail problems. Prerequisite: MM 300.


MM 321 (F) 3 hrs. cr.
Salesmanship
Principles and methods of effective personal and industrial selling. Stresses practical aspects through actual sales presentation by the students who may be videotaped and critiqued according to basic selling principles. Prerequisite: MM 300.


MM 337 (F, S) 3 hrs. cr.
Management Information Systems
Familiarizes business students with management information systems, including proper selection of software and hardware components. Prerequisite: MM 237 or CIS 115 and 120.


MM 340 3 (S)hrs. cr.
Principles of Transportation
Principles of Transportation examines forms of transportation and institutional factors that influence transportation decisions; regulation, public policy, and other governmental variables are reviewed in detail. An introduction to physical distribution s interaction with transportation is explored. Prerequisite: MM 300.


MM 350 (F, S) 3 hrs. cr.
Principles of Management (Writing Intensive)
A study of the planning, organizing, leading, and controlling functions of management including global, social responsibility, and ethical management challenges. Prerequisite: Junior standing, Eng 101/102 or equivalent.


MM 352 (F, S) 3 hrs. cr.
Human Resource Management
Principles and practices of management with emphasis on the human factors, including procurement, development, and maintenance of an effective work force. Prerequisite: MM 350 or consent of instructor.


MM 354 (S) 3 hrs. cr.
Total Quality Management
Quality Management (QM) is an overview of an evolving philosophy for continuous improvement of products, process, and services to enhance quality while reducing costs. It is a management/technical/ cultural approach to the integration of all systems and processes of an enterprise to achieve "customer" satisfaction. Prerequisites: MM 350, GB 321, or consent of instructor.


MM 380 (Demand) 3 hrs. cr.
Database Marketing                                                                                                                          This course will address database design, implementation, and the use of Database Management Systems to support Electronic Business. Emphasis will be placed on using database information in a marketing context. The topics covered include: database design and implementation, data modeling, data warehousing and data mining, online analytical processing, and database application and management. In addition, the course will give students hands-on experience with relevant software. Prerequisites: GB 321 (or equivalent), and MM 470 (or equivalent recommended).


MM 401 (F, S) 3 hrs. cr.
Promotional Strategy
Description of fundamental advertising and promotional principles and their application in mass marketing. Analysis of advertising media, the preparation of advertising, and formulation of campaigns. Prerequisite: MM 300.


MM 405 (F, S) 3 hrs. cr.
Internet Marketing
Addresses the new technological environment that marketers are facing by introducing strategic considerations related to technology and technology implementation. Explores the basics of marketing exchange utilizing the information highway, multimedia techniques, database marketing, and interactive telecommunications; also gives students hands-on experience with relevant software. Prerequisites: MM 300 and MM 237 (or equivalent).


MM 407 (F, S) 3 hrs. cr.
Internet Promotion

Principles and methods of promoting a business over the Internet. Covers marketing concepts that apply to websites and other forms of promoting over the World Wide Web. Various methods of design are covered along with "customer friendly" approaches to website usage. Includes hands-on use of microcomputers. Prerequisites: MM 300 and MM 237.


MM 410 (F, S)3 hrs. cr.
Small Business Management Practicum

A practical course in solving real problems in an actual business environment. Students provide counseling to small business firms through cases referred by the Small Business Development Center. Course may be repeated for a total of six hours of credit. Prerequisite: Second semester junior or senior standing in business administration.


MM 411 (Demand) 3 hrs. cr.
Labor Law
A primary emphasis on Fair Employment practices, Title VII of the Civil Rights Act and other major employer/employee legal relationship including, but not limited to, affirmative action, race, gender, age, disability, and affinity orientation discrimination. Additional topics include Fair Labor Standards Act, Immigration Reform and Control Act, worker s compensation, and privacy issues. A secondary emphasis on the Labor-Management Relations Act, as amended, the bargaining unit, and unfair labor practices. Prerequisite: Junior standing. Formerly GB 411.


MM 412 (F) 3 hrs. cr.
Marketing Management
Managerial aspects of marketing: problems involved in goal setting, planning and strategies as they apply to product policy, pricing objectives, promotional objectives, distribution policy and marketing intelligence. Prerequisites: MM 300 and MM 350.


MM 431 (F) 3 hrs. cr.
Operations Management

Principles and decision analysis related to the effective utilization of the factors of production and operations in manufacturing activities for both intermittent and continuous systems. The study of operations management, analytical models and methods, facilities design and the use of computer modeling for control systems for effective production operations. Prerequisite: GB 321.


MM 432 (Demand) 3 hrs. cr.
Consumer Behavior
An interdisciplinary approach to the analysis and interpretation of consumer buying habits and motives and the resultant purchase of goods and services. The purchaser's psychological, economic and socio-cultural actions and reactions are stressed. Prerequisite: MM 300.


MM 441 (F, S) 3 hrs. cr.
Organizational Behavior
A study of the organization, human behavior in organizational settings and the interface between them. Prerequisite: MM 350, Senior standing.


MM 450 (Demand) 3 hrs. cr.
The Psychology of Human Resource Management
Traditional areas of human resource management/organizational psychology are addressed, including group interaction, communication, attitudes, interviewing, compensation and benefits and the legal environment. An interdisciplinary approach will be taken. The contents will be presented using both theory and experimental methods.


MM 452 (F, S) 3 hrs. cr.
Strategic Management (Writing Intensive)
A capstone course integrating business disciplines with formal analyses of the organization's macro and industry environment; mission and goals; and strategy formulation, implementation and control using the case approach method. Prerequisites: Senior standing, MM 300, MM 350, Econ 350; must be taken during the last year of college work.


MM 470 (S) 3 hrs. cr.
Marketing Research
The systematic gathering, recording, analyzing and presentation of data relating to market analysis, sales analysis, consumer research, advertising research and attitude research. Prerequisites: GB 321 and six hours of marketing.


MM 490 (F, S) 1 hr. cr.
Career Portfolio Development
The Career Portfolio Development course is designed to have students develop hypertext portfolios.  Students must prepare themselves for lifelong careers that cross over multiple jobs and duties.  Electronic portfolios are becoming prevalent in business because they show individual skills and qualifications.  This class will instruct students on how to organize their accomplishments in an electronic format.  Prerequisite:  Senior Status.


MM 491 (F, S) 1-8 hrs. cr.
Internship in Marketing/Management
An internship for senior marketing/management students with an opportunity to observe and participate in actual business operations within the community. All internships must conform to institutional policy regarding the number of hours of work, the number of credit hours and written agreements with the cooperating business or agency. Prerequisites: 65 hours, 3.00 GPA and department approval.


MM 498 (Demand) 1-3 hrs. cr.
Advanced Topics in Marketing and Management
Seminar for upper division marketing and management or related majors with topics to be announced each time the course is offered. Prerequisite: Senior standing or permission.


MM 499 (Demand) 1-3 hrs. cr.
Independent Study in Marketing and Management
Individually directed readings, research and discussions in selected areas of marketing and management for advanced majors. Scope, depth, area of concentration and credit to be arranged upon entry into course. Offered by arrangement. Prerequisites: GPA of 3.0 in major field and permission.